Environmental sustainability is a fundamental pillar for maintaining a harmonious balance between humans and their natural environment. This implies creating programs that promote awareness of the environmental impact of our daily actions, as well as the products and services we consume. This culture of environmental awareness is essential to ensure that economic development is carried out sustainably, minimizing negative impact on the environment as much as possible.

Since the 1980s, attention to sustainability has been increasing. According to a 1987 United Nations report, sustainability is defined as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Today, the importance of sustainability and its multiple dimensions, beyond environmental ones, have been highlighted by the United Nations’ 2030 Agenda for Sustainable Development and the 17 Sustainable Development Goals (SDGs).

Additionally, measuring carbon footprint, which assesses the amount of greenhouse gases emitted directly or indirectly by an organization, product, or activity, has become a fundamental aspect for evaluating the environmental impact of human activities and promoting more sustainable practices.